'28 Days Later' Teaser Trailer
Director - Danny Boyle
Writer - Alex Garland
Production Companies - DNA Films and British Film Council
Distribution Company - 20th Century Fox
Cast - Cillian Murphy, Naomie Harris, Brendan Gleeson and Christopher Ecclestone
Budget - $8,000,000 (estimated)
Opening Weekend - £1,500,079 (UK) (3rd November 2002)
Gross - £6,140,420 (UK) (15th December 2002)
Distribution Size - Saturated release as the film was exhibited in over 500 screens nationally.
IMDb Rating - 7.6 out of 10
Teaser Trailer Duration - 1 minute and 29 Seconds
Use of Graphics - The graphics establish the virus's progression of contamination through discourse time. Discourse time avoids unnecessary information and instead focuses on the highlights / key events within the narrative. The graphic transitions consist of gradual fading in and out much like the motion of a warning light. Lower case is used within the first line of each sentence yet when the graphics state each stage of virus, upper case is used to heighten audience awareness of virus's presence. The white colouring of graphics connotes hope and innocence therefore, this foreshadows the remainder of the teaser trailer as the spectator presumes that a resolution will be made to the disequilibrium shown.
Links - 'From the director of 'Shallow Grave', 'Trainspotting' and 'The Beach' presents to the audience previous successful and well-known productions from the director of '28 Days Later'. This suggests that individuals that admire Danny Boyle's work or enjoy films within the Horror Genre (specifically Virus sub-genre) will enjoy watching this production.
Logos - The introduction of the distributors logo (20th Century Fox) is shown within the opening 5 seconds of the teaser trailer. Furthermore, adding to the codes and conventions of the horror genre, the traditional 20th Century Fox logo which is usually seen with spotlights shining towards it is instead shown with the spotlights turning off one by one. This adds to the theme of loss of normality that is shown within the teaser trailer.
'The Crazies' Teaser Trailer
Director - Breck Eisner
Writers - Scott Kosar (Screenplay), Ray Wright (Screenplay) and George .A. Romero
Production Companies - Overture Films, Participant Media and Imagenation Abu Dhabi
Distribution Companies - Paramount Pictures, Momentum Pictures and Overture films
Cast - Radha Mitchell, Timothy Olyphant and Danielle Panabaker
Budget - $20,000,000 (estimated)
Opening Weekend - £1,194,207 (UK) (26 February 2010)
Gross - $39,103,378 (USA) (14 May 2010)
Distribution Size - Saturated release as the film was exhibited in over 500 screens nationally.
IMDb Rating - 6.6 out of 10
Teaser Trailer Duration - 0 minutes 44 seconds
Use of Graphics - The graphic transitions consist of gradual fading in and out similar to the motion of a warning light. Much like '28 Days Later', the white colouring of graphics connotes hope and innocence therefore, this foreshadows the remainder of the teaser trailer as the spectator presumes that a resolution will be made to the disequilibrium shown. What is stated within the graphics juxtaposes the visuals that appear after. For example the line 'before our cities are taken over' is followed by a birds eye shot presenting groups of individuals with authority (i.e. military) quarantining residents of towns and cities; statements make the spectator consider the
Links - www.ogdenmarsh.com and www.the-crazies.com
Logos - The introduction of the production company logo (Overture Films and Participant Media ) is shown within the opening 3 seconds of the teaser trailer.
'Contagion' Teaser Trailer
Director - Steven Soderbergh
Writer - Scott Z. Burns
Production Companies - Warner Bros., Participant Media and Imagenation Abu Dhabi FZ
Distribution Company - Warner Brothers
Cast - Jude Law, Matt Damon, Bryan Cranson and Kate Winslet
Budget - $60,000,000 (estimated)
Opening Weekend - $22,403,596 (USA) (11 September 2011)
Gross - $75,658,097 (USA) (15 December 2011)
Distribution Size - Saturated release as the film was exhibited in over 500 screens nationally and in over 3,200 Screens in the United State alone.
IMDb Rating - 6.7 out of 10
Teaser Trailer Duration - 0 minutes and 33 Seconds
Use of Graphics - The graphics break the fourth wall by directly addressing the audience. For example 'PLEASE...REMAIN...CALM' commands the audience to act a specific way within a chaotic situation. Upper case is used to heighten audience awareness of virus's presence and the sense of urgency. The red colouring of graphics connotes danger, anger and blood and the yellow colouring of cast names implies that their characters are in danger
Links - List of cast names increases the production appeal as individuals are more likely to watch a film containing well-known artists (bankers). www.contagion.co.uk
Logos - The introduction of the distributors logo (Warner Bros., Participant Media and Imagenation Abu Dhabi FZ) is shown within the opening 3 seconds of the teaser trailer. Furthermore, adding to the codes and conventions of the horror genre, the traditional Century Fox logo which is usually seen with spotlights shining towards it is instead shown with the spotlights turning off one by one. This adds to the theme of loss of normality that is shown within the teaser trailer.
